How MedTech Sales Teams Can Win Hard-to-Reach Buyers and Better Sales Conversations | Mark Hunter
MedTech Unboxed: Presented by Chamfr
How do medtech sales teams win when buyers are busy, committees are involved, and follow-up often goes nowhere? In this episode, Steve talks with Mark Hunter, author of A Mind for Sales, about what it takes to create momentum in complex sales: staying persistent without being pushy, bringing new value in every interaction, asking sharper questions, and leading conversations that build trust.
They explore why prospects go silent, how top performers earn credibility with decision-makers, and what sales professionals can do to navigate longer buying cycles and higher-stakes conversations more effectively. For medtech founders, commercial leaders, reps, and teams selling into hospitals, health systems, or technical buying environments, this episode offers practical ideas for stronger prospecting, better discovery, and more productive sales conversations.
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